Direct translation: everyone
It is a word used to tell off a group of people.
It can also be used to tell a group of people to go to hell.
The use of the word in this manner was after DJ and businessman Euphonik had a twitter rant and then ended it all by swearing at everyone who was hassling him.
I renounce my throne as King of #Nonke. Robert is officially the owner.
— Euphonik™♛ (@euphonik) November 19, 2017